EA MASS EFFECT 3 $30,000 Challenge

In a $30,000 challenge centered on EA's Mass Effect 3, I was tasked with developing the digital infrastructure that would engage players and fans alike. My contributions included creating a dedicated microsite that highlighted key aspects of the challenge, as well as designing an email program to maintain participant engagement throughout the event. The project required a deep understanding of the Mass Effect universe and the gaming community, and I successfully delivered a seamless digital experience that resonated with the audience and contributed to the overall success of the challenge.