RECIPROCITY ESPORTS Branding
Tools Used: Photoshop and Illustrator
The concept for REC Esports Team showcases a dynamic branding system that captures the energy and competitive spirit of the team. The branding was designed to be bold and modern, reflecting the fast-paced world of esports while establishing a strong visual identity that stands out in a crowded market. The print materials, including team jerseys, promotional posters, and event banners, were developed to maintain consistency across all physical touchpoints, ensuring the brand’s presence is felt both on and off the screen. Social media touchpoints were crafted to engage fans and followers, creating a cohesive online presence that amplifies the team’s identity and fosters community interaction. This comprehensive branding strategy ensures that REC Esports Team is represented with a unified and powerful visual identity across all platforms.